EVERYTHING DISCOUNTED FROM RETAIL PRICE Best before facts: Best before dates are an indicative guide of when the quality will start to change. They are not to do with safety. Supplements etc that have passed its best before date are safe to use. Best before should be considered a rough guide rather than a strict rule. There is no reason to throw away products that go past their best before date, it is perfectly safe.
Many products placed in the Short Dated section still have MANY WEEKS or even months before they go out of date - see individual product for Best Before dates.